Locust Cider Mural Can Release

Overview

Building on a successful year, Locust Cider Co came back to us to develop a campaign can release that unified their mural artwork with their multiple taproom locations across Seattle area. We took inspiration from the taproom interior style with apple crates, pipe-inspired steel brackets and the 8 foot tall murals created by the founders mother. We started with the can and moved to a all black can, a black background and brought in elements of the mural while evolving the labels shape language, color palette and typography.

Client

Locust Cider